What we do
Double E Analytics is a research and AI company focused on one question: is your brand gaining momentum or quietly losing it? We combine large-scale consumer research with a validated scoring model so brand, creative and strategy decisions can be measured against something real.
The result is a single Brand Momentum Score built from three factors and eighteen metrics — plus the diagnostics to tell you exactly which levers to pull next.
Attention
Whether people notice your brand at all — reach, salience and share of conversation in the categories that matter.
Animation
Whether your brand makes people feel something strong enough to change behavior, not just recall a logo.
Amplification
Whether people carry your brand forward for you — advocacy, recommendation and cultural pull.
Tested and proven on the world's foremost brands
